My Mission is to Help You Develop a Physical

Practice So You Can Live Stronger, Longer

Hi, I’m Jeff — Coach, Guide, and Fitness Expert.

Redefining What Fitness Looks Like in the Second Half of Life.

If your goal is to live a long and healthy life, welcome, you're in the right place.

We’re playing a long game here, and the good news is I have the playbook. And not from the sidelines — everything I teach, I live.


Progress is My Passion

Growing up, my dad always encouraged small changes over time instead of rushing the process. Years later, that mindset — what the Japanese call Kaizen— has become the foundation of my life and my coaching.


I find joy in helping people make real progress through functional fitness: building the strength and stamina to not just survive, but thrive.


After decades of coaching people from all walks of life, I’ve developed a unique perspective on what it really takes to get — and stay — strong, fit, and healthy in the second half of life.


Whether you’re starting fresh, coming back from an injury, stuck in a rut, or just need some expert guidance and accountability — I got you.

My “Stronger Longer” Mindset

You’ve probably heard, “the more you do, the better the result.”


Yeah... no. More isn’t better. Better is better.

My approach is about sustainable change — not punishing workouts or unrealistic routines, but smart, strategic progress that fits your life.

Say goodbye to the old stories: no time, too tired, not confident enough, no gym. There’s a better way. One that’s approachable, doable, and actually lasts.

We’ll build a physical practice that fits your lifestyle, your schedule, and your goals — so you can be healthy, fit, and strong for the long haul.

Why Am I Fit to Coach You?

I grew up in Southern California and started personal training in the early ’80s — right when fitness was exploding across the country. I had a front-row seat to all of it: the good, the bad, and the misguided.

This is what motivated me to get certifications in Exercise Science (University of California, Los Angeles; Master of Sports Sciences from the International Sports Sciences Association; MovNat (Certification Team Instructor), Functional Movement Systems, Strong First Kettlebell, and more).

From early on, I saw that the key to lasting results wasn’t maxing out reps or following restrictive diets. It was understanding how the body works — especially as it ages — and learning how to increase strength, reduce the risk of injury, and feel better over time.

With 35+ years of coaching under my belt, I know how to help people in their 50s, 60s, and beyond create a physical practice they can sustain — and thrive with — for life.

Bottom Line:
You don’t need to be perfect. You just need to start.
Let’s build a practice that helps you live stronger, longer.


Trudi Roth

Writer and Meditation Teacher

"My old fitness goal was to have a ‘bikini body.’ Now I just want a body that can do all the things I desire: travel, keep up with my now-adult kids, and stay healthy as long as possible. Jeff is my partner on this journey, and I’m kicking a$$ thanks to his guidance and support."

Brian McBride

Former National Team / Professional Soccer Player

"Jeff is one of the best! He helped me early in my professional career which
set the foundation and prepared me for many years
of success."


Bill Laich MD, PhD, Sports
Medicine, Sports Science

"I have known Jeff Turner for 35 years. Over that period, I have not met a more knowledgeable, conscientious and meticulous trainer. The results he has consistently achieved with all types of people are nothing short of spectacular.".

Schedule a call and we'll talk about what you can do today to Live Stronger, Longer.

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